Brent Wouters transforms companies using a combination of high-touch human interaction and high-efficiency technological innovation to build a Culture of Belief.
What Will It Take To Make You Believe?
I am always intrigued when a team like the Atlanta Hawks starts to win after a coaching change – same players, same opponents, same statistics, but suddenly they’re winning. Same thing happened when Ole Gunnar…
Keep readingCreating a Culture of Belief
When a person truly believes in a business vision or desired outcome, they can do almost anything. Whether it’s an individual, athlete, or employee, believing in a vision and connecting to that outcome are what…
Keep readingFailing With Purpose
Risk-taking and failure are two sides of the same coin. To experience rapid transformation we must take risks and, inevitably, there will be failure. But there’s good failure and there’s bad failure. If we fail taking a big risk, we…
Keep readingDo This First: Create A Culture of Belief
Congratulations, you’re the new CEO. What should you do first? Simple: start believing. Today’s CEO is nearly always charged with generating some sort of rapid transformation. A recovery from bankruptcy, stemming losses and generating sales growth, reinvigorating product and technological…
Keep readingGaining Perspective: Try A New Point of View
One of my favorite leadership approaches is taking the time to understand and experience the work that your employees actually do. To be an effective and successful leader, you need to personally perform various jobs to experience and understand the company from the inside. Understanding the ins and outs of every job in the business,…
Keep readingPeople Are More Than Assets
Too many businesses view their people as assets or numbers on a balance sheet. The key to growing a successful business is treating your people as, well, people. A lot of business owners have a one-track mind – to maximize profits – but, the only way to do that is by recognizing every employee as…
Keep readingFear or Love?
Remember the age-old quote, “Is it better to feared or loved?”. Anyone who still thinks that fear or an autocratic leadership style is the best way to manage people has forgotten how trust between the staff and the supervisor feels. In my early years in industry, I thought a stronger, more autocratic approach was the…
Keep readingEmpowerment Begins With Trust
The art of transforming a business rests in utilizing the deep company and industry expertise already inside a business. New leadership sets the tone and guides new business priorities, but truly transformational leaders leverage trust,…
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